The Miyajima Guiding Service privacy policy
Last Updated: October 31, 2016
We recognize that earning and retaining your trust is one of the most important things we do as a business. Protecting your privacy is a responsibility we take very seriously.
We have prepared this Privacy Policy to help you understand how Miyajima Guiding Service collects, uses and seeks to safeguard the Personal Information (as defined below) you provide to us on our websites, mobile applications, via email, and through our service providers and distribution partners. This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of any third party, including any third-party distribution partners, suppliers and tour operators, and any third party operating any site to which our websites contain a link. By downloading, accessing or using our websites or content, or using a Viator application (“Application”) on a mobile phone, tablet or similar device (“Device”), or providing information to us in connection with our websites or other sites or services, you agree to the terms and conditions of this Privacy Policy.
What Information Do We Collect?
In General
We receive and store any information you enter on our websites or give us in any other way. We collect two types of information from you on our websites, mobile applications, via email, and through our service providers and distribution partners. Personal Information is information that identifies you personally, such as your first and last name, email address, telephone number, postal and email addresses and billing information (such as your credit card number, cardholder name, and card expiration date). We also collect Other Information that does not identify you personally, such as gender, country of residence and other demographic information.
When you register with Miyajima Guiding Service, we ask for basic information including your name and email address, and Other Information such as your signup location. If you do not provide Personal Information when purchasing one of our products or services, we cannot confirm your purchase or booking.
In some instances we may also ask for Other Information such as demographic data, including your country of residence, gender, age, travel habits, etc. We also use cookies (as discussed below) to collect information about the performance and usability of our websites.
Information About Others
You may have the opportunity to provide contact and travel-related information for other people through our websites. If you “Refer a Friend” or if you make a purchase products or services for someone else through Miyajia-Guidingservice, you will need to submit that individual’s personal information. You must obtain the consent of other individuals prior to providing us with their personal information.
Information from Other Sources
We also may periodically obtain both personal and non-personal information about you from affiliated entities, business partners and other independent third-party sources and add it to other information about you. For example, if you visit Miyajiam Guiding Service by “clicking through” from a site operated by one of our business partners, and you have registered with that partner, then information about you that you have provided to that partner may be shared with us, such as contact information and demographic information. As another example, if you access third party services, such as social media services, through our website or before coming to our website, we may collect information such as your user name and other information made available to us through those services. We will work with our existing partners and potential future partners to improve and personalize your use of our website in accordance with the practices outlined in this Privacy Policy.
Automatic Information
When you visit miyajima-guidingservice.com or any of our affiliates’ web pages that are hosted by us, our web server automatically recognizes and collects your IP address, which is assigned by your Internet Service Provider and does not identify you personally, web browser software, and referring website. To help us analyze the usage of our websites and related services, and to send more relevant communications to you, we also collect and keep track of Other Information about your online activity, such as content viewed, pages visited, and searches and/or reservations facilitated or made. One of our goals in collecting this automatic information is to help us understand the interests and preferences of our users and customize your user experience. For example, if you frequently visit Tokyo and Kyoto, we may send you special notices listing deals and popular products for those destinations. If you are subscribed to any of our email marketing communications – including newsletters and destination alerts, it is necessary for you to disclose Personal Information such as your name and email address and Other Information such as your home country.
Payment Information
If you book a tour or excursion we will collect payment information from you, including your credit card number, cardholder name, expiration date, authentication code, and billing address.
Location Information and Other Information from Devices
When you use an Application on a Device, we will collect and use information about you in generally similar ways and for similar purposes as when you use Miyajima Guiding Service website. In addition, we may collect information about your location if you have instructed your Device to send such information to the Application via the privacy settings on that Device, or if you have uploaded photos tagged with location information. We may use the location information collected from your Device or photos to enhance your use of the Application by providing you with relevant content and contextual advertising. For example, we may use your location to show you tours or excursions near you when you are travelling. You can change the privacy settings of your Device at any time, in order to turn off the functionality to share location information with the Application and/or the functionality to tag your photos with location information. Please note that turning off location sharing may affect certain features of our Application. If you have any queries about the privacy settings of your Device, we suggest you contact the manufacturer of your Device or your mobile service provider for help.
Your Contributions
You can contribute to Miyajima Guiding Service websites in a number of different ways, including writing reviews, uploading photos, filling out your public profile, and rating other users’ contributions. We may store these contributions (your “Content”), publicly display them on our websites and Applications and those of our affiliate partners and distributors, display them to other users, share them with our affiliate partners and distributors, and use them for promotional purposes. Note that if you include Personal Information in your Content, it can be used and viewed by others. We are not responsible for the information you choose to include in your Content.
Cookies, and How We Use Them
“Cookies” are pieces of information that are stored by your web browser on your computer’s hard disk, for record-keeping purposes. Cookies in and of themselves only identify your computer; they do not personally identify you.
First-Party Cookies: At Miyajima Guiding Service we make use of cookies to help us recognize your browser as a previous visitor and save and remember any preferences that may have been set while your browser was visiting our site, record session information, collect information on how you visit and access our websites and Applications. We also use cookies to help us customize the content, experience, and advertisements provided to you on our websites and Applications. and to analyze and measure the effectiveness of our email communications, website features and offerings, and advertisements.
Third-Party Cookies: Miyajima Guiding Service and its affiliated websites are committed to providing you with relevant content and information across our sites. To do this, we may collect information about your searches and other site activities and use third-party advertising companies to serve ads while you are visiting our websites and we permit these companies to place and access their own cookies on your computer in the course of serving advertisements. Such advertisers do not have access to the information we collect through Miyajima Guiding Service cookies. Other companies’ use of their cookies is subject to their own privacy policies and not ours.
Web Beacons: Our websites also may use Web beacons (also known as clear gifs, pixel tags or Web bugs), which are tiny graphics with a unique identifier, similar in function to cookies, that are placed in the code of a Web page. We use Web beacons to monitor the traffic patterns of users from one page within our sites to another, to deliver or communicate with cookies, to understand whether you have come to our site from an online advertisement displayed on a third-party website, and to improve site performance. We also may allow our service providers to use Web beacons to help us understand which emails have been opened by recipients and to track the visitor traffic and actions on our site. This helps us measure the effectiveness of our content and other offerings.
How We Use Your Personal Information
We use your personal information in the following ways:
-To provide you with the information you request about our products
-To send you email marketing messages and information
-To enable our third-party suppliers to fulfill your bookings
-To confirm your purchases
-To ensure you are correctly billed
-To enable us to publish content you submit to us to our family of websites and on our Applications
-To measure and track demographic details about our customers
-To target content on our website to more closely match your interests and otherwise customize your experience with Miyajima Guiding-service, including customizing the ads shown to you
-To target the appropriate content for email marketing messages to better match your interests
-To respond to your questions and comments
-To measure interest in and improve our products, services, websites and Applications
-To notify you about offers and products or services available from us or our partners that may be of interest to you
-To solicit information from you, including through surveys
-To resolve disputes or troubleshoot problems
-To prevent potentially prohibited or illegal activities
-To enforce our Terms of Use
-As otherwise described to you at the point of collection
-To tailor our products and services to suit your personal interests and the manner in which visitors use our sites, applications and social media assets
-To operate, evaluate and improve our business and the products and services we offer
-To analyze and enhance our marketing communications and strategies (including by identifying when emails sent to you have been received and read)
-To analyze trends and statistics regarding visitors’ use of our sites, mobile applications and social media assets, and the purchases visitors make on our sites
-To protect against and prevent fraud, unauthorized transactions, claims and other liabilities, and manage risk exposure, including by identifying potential hackers and other unauthorized users
Sharing with Social Media Services
If you connect to Miyajima Guiding Service using Facebook, we may show you reviews, photos and tours that your Facebook friends have posted, shared, saved or purchased on Miyajima Guiding Service. Note that, if you have Facebook friends who are using Miyajima Guiding Service, they may also share information about you with us through Facebook. If you wish to prevent that sharing, please review your Facebook privacy settings
You can also choose to access third-party social media websites and services through Miyajima Guiding Service (such as Facebook and Twitter). When you do so, you are sharing information with those sites, and the information you share is governed by their privacy policies. You may also be able to modify your privacy settings with these third party social media websites.
Sharing with Third Party Vendors
We also share your Personal Information with third party vendors who provide services or functions on our behalf, including business analytics, payment processing, customer service, marketing, public relations and fraud prevention. We may also authorize third-party vendors to collect information on our behalf, including, for example, as necessary to operate features of our websites or Applications or to facilitate the delivery of online advertising tailored to your interests. Third-party vendors have access to and may collect information only as needed to perform their functions and are not permitted to share or use the information for any other purpose.
Sharing with Referring Websites
If you were referred to Miyajima Guiding Service from another website, we may share your registration information, such as your name, email address, mailing address, telephone number and travel preferences, about you with that referring website. We have not placed limitations on the referring websites’ use of personal information and we encourage you to review the privacy policies of any website that referred you to Miyajime Guiding Service.
Other Sharing
We may also use or disclose Personal Information as we believe to be necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legitimate and enforceable subpoenas, court orders, or other legal process; (c) to respond to requests from public or government authorities, including public or government authorities outside your country of residence; (d) to enforce our terms and conditions or otherwise establish or exercise our legal rights; (e) to protect and defend our rights, property or safety or those of any of our affiliates, our customers, or others; (f) to protect our rights, privacy, safety or property, or that of our affiliates, you or others; (g) to allow us to pursue available remedies or limit the damages that we may sustain; (h) to investigate, prevent, or take action regarding illegal or suspected illegal activities; (i) in connection with a corporate transaction, such as a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy; or (j) as otherwise required by law.
We may use and disclose Other Information for any purpose. In some instances, we may combine Other Information with Personal Information (such as combining your name with your geographical location). If we combine any Other Information with Personal Information, the combined information will be treated by us as Personal Information, as long as it is so combined.
We also may share aggregate or anonymous information with third parties, including advertisers and investors. For example, we may tell our advertisers the number of visitors our website receives or the most popular excursions or tours. This information does not contain any personal information and is used to develop content and services we hope you will find of interest.
Our Affiliates, Distributors and Suppliers
Tours on our site are made available through our third-party affiliates, distributors and suppliers. Our affiliates, distributors and suppliers may have privacy policies that differ from Miyajima Guiding Services’ Privacy Policy.
You should also be aware that some product or tour suppliers and some of our affiliates and distributors may need additional Personal Information or Other Information to determine whether you can participate in an activity. You should read and rely upon the relevant supplier, affiliate or distributor Privacy Policy only (and not Miyajima Guiding Services’ Privacy Policy), if Miyajima Guiding Service does not collect this information from you directly.
External Links
If any part of any Miyajima Guing Service website links you to other websites, those external websites do not operate under this Privacy Policy. We are not responsible for the privacy practices of other sites and we recommend that you examine the privacy statements posted on those other websites to understand their procedures for collecting, using, and disclosing personal information.
Changes to Our Privacy Policy
We know that our business will continue to evolve as we introduce new products, and, as such, from time to time this Privacy Policy may be reviewed and revised.
Miyajima Guiding Service reserves the right to change this Privacy Policy by posting the changes on its website. You can determine when this Privacy Policy was last updated by reviewing the “LAST UPDATED” legend above and any revisions will take effect upon posting.
Call Recording
Please be aware that calls to and from Miyajima Guiding Service may be recorded. We may use the call recordings to monitor our customer service for quality or compliance purposes, to check the accuracy of the information you provide us, for fraud prevention purposes, or to provide training to our staff. We will retain the call recordings for as long as reasonably necessary to perform such activities and then delete them. Any personal information obtained from you during the call will be treated in accordance with the provisions of this Privacy Policy.
